People & Committees
Who’s Behind the Wheel?
Board of Directors
The board welcomes your ideas for strengthening the Bristol Bay fishery and improving the BBRSDA. Email them anytime, at board@bbrsda.com.
Doug Morgan
President
F/V Miss Emma Seat A (Alaska Resident) – Term ends 2028 Anchorage, Alaska
Committees: Finance, Governance (chair)
Doug Elwell
Vice President
F/V Tumbling Dice
Seat E (Non-Alaska Resident) – Term ends 2027
Marysville, Washington
Committees: Outreach (chair), Quality, Sustainability, Governance
Sean Guffey
Treasurer & Secretary
F/V Watermen
Seat D (Out of State Resident) – Term ends 2028
Rolla, Missouri
Committees: Finance (chair), Marketing, Governance
Peter Andrew
F/V Luckybear
Seat B (Alaska Resident) – Term ends 2027
Dillingham, Alaska
Committees: Sustainability, Marketing (chair)
Casey Coupchiak
F/V Mera
Seat G (Open Residency) – Term Ends 2028
Anchorage, Alaska
Committees: Marketing, Finance, Outreach
Fritz Johnson
F/V Jazz
Seat C (Alaska Resident) – Term ends 2026
Dillingham, Alaska
Committees: Marketing, Outreach
Mark Niver
F/V Surrender
Seat F (Open Residency) – Term ends 2026
Wasilla, Alaska
Committees: Sustainability (chair), Finance
Members are welcome and encouraged to attend BBRSDA Board meetings, either in-person, telephonically, or via video conference. Members wishing to obtain video conference or call info can do so by emailing info@bbrsda.com or calling 907-677-2371 at least 24 hours in advance of the meeting. We cannot guarantee telephonic meeting access for requests made with less notice.
For both board and committee meetings, your input is always welcome at board@bbrsda.com (but please submit written comments at least 24 hours in advance of meetings, verbal comments are also accepted during meetings).
Committees
Standing committees and their members are shown below, with chairs in bold. Member inputs are always welcomed by committee members. Simply email your suggestions to board@bbrsda.com and we will relay to the appropriate chair. Thanks!
Interested in working on a BBRSDA committee?
BBRSDA has 4 working committees (sustainability, quality, marketing and outreach) that board members and other members of the fleet and fishery serve on to advance the work of the organization. If you are interested in serving on a committee, please learn about the goals of each committee in our strategic plan and complete the application here.
Marketing
- Peter Andrew (chair)
- Fritz Johnson
- Sean Guffey
- Casey Coupchiak
- Reid Ten Kley (advisor)
- Arron Kallenberg (advisor)
- Steve Kurian (advisor)
Sustainability
- Mark Niver (chair)
- Doug Elwell
- Peter Andrew
- Loren Kroon
- Erick Sabo (advisor)
- Franz Schonberg (advisor)
- Nels Ure (advisor)
- Sam Harris (advisor)
Outreach
- Doug Elwell (chair)
- Fritz Johnson
- Casey Coupchiak
- George Wilson
- Jaymi Bethea (advisor)
- Spencer Burnfield (advisor)
Finance
- Sean Guffey (chair)
- Doug Morgan
- Mark Niver
- Casey Coupchiak
- John Fairbanks
Quality
- Casey Coupchiak
- Doug Elwell
- Mark Buckley
- Robert Cannon (advisor)
Board Governance
- Doug Morgan (chair)
- Doug Elwell
- Sean Guffey
Staff
Lilani Dunn
Executive Director
lilani@bbrsda.com
With almost 20 years of experience, Lilani Dunn is a food marketing & PR professional with a demonstrated history of working in both the private and public sectors of the Food industry. In March 2020, she took the position heading the marketing program for the Bristol Bay Regional Seafood Development Association with the mission to strengthen the demand for Bristol Bay sockeye salmon at the distributor, retailer, and consumer level, and to expand into new channels and markets. She oversees the Bristol Bay Sockeye Salmon brand, which showcases the quality, origin, sustainability, and health benefits of this premium product. Prior she led the marketing for Orca Bay Foods and worked for the Alaska Seafood Marketing Institute (ASMI). Before moving to the PNW, Lilani worked for Dole Food Company supporting all marketing including their fresh, frozen, and packaged product offerings.
Becky Machain
Financial Administrator
becky@bbrsda.com
Becky joined BBRSDA in February 2019 as Financial Administrator and manages the day-to-day budgeting and finance operations as well as provides support for the administration of the other program areas. Before joining the BBRSDA Becky was Finance Director for an affordable housing non-profit in Southern California and a Senior Financial Analyst at a Fortune 100 company giving her 15+ years experience.
Frances Bursch
Program Director
frances@bbrsda.com
A lifelong Bristol Bay fisherman, Frances has spent her lifetime of fishing seasons on the Ugashik and Egegik rivers. She has a decade of experience managing programs for different nonprofit organizations focused on sustainable resource development and environmental and human health. Frances also ran a small business selling Bristol Bay salmon in her community. Frances started working for BBRSDA in 2020, she manages BBRSDA’s quality, outreach and sustainability programs.
Mariah Clemens
Program Coordinator
mariah@bbrsda.com
Mariah is an environmental scientist and program coordinator with a passion for connecting data, people, and ecosystems. With a master’s in Environmental Science and dual bachelor’s degrees in Ecology and Biochemistry, she brings a balance of field expertise, technical writing, and program management. Mariah lends her skill set to support all of BBRSDA’s program areas.
In addition to her professional background, Mariah is a Bristol Bay drift owner and operator and has fished Bristol Bay since 2011.