Lilani Dunn

With almost 20 years of experience, Lilani Dunn is a food marketing & PR professional with a demonstrated history of working in both the private and public sectors of the Food industry. In March 2020, she took the position heading the marketing program for the Bristol Bay Regional Seafood Development Association with the mission to strengthen the demand for Bristol Bay sockeye salmon at the distributor, retailer, and consumer level, and to expand into new channels and markets. She oversees the Bristol Bay Sockeye Salmon brand, which showcases the quality, origin, sustainability, and health benefits of this premium product. Prior she led the marketing for Orca Bay Foods and worked for the Alaska Seafood Marketing Institute (ASMI). Before moving to the PNW, Lilani worked for Dole Food Company supporting all marketing including their fresh, frozen, and packaged product offerings.. (LinkedIn)

Executive Director
lilani@bbrsda.com

Becky Machain

Becky joined BBRSDA in February 2019 as Financial Administrator and manages the day-to-day budgeting and finance operations as well as provides support for the administration of the other program areas. Before joining the BBRSDA Becky was Finance Director for an affordable housing non-profit in Southern California and a Senior Financial Analyst at a Fortune 100 company giving her 15+ years experience.

Financial Administrator
becky@bbrsda.com

Frances Bursch

A lifelong Bristol Bay fisherman, Frances has spent her lifetime of fishing seasons on the Ugashik and Egegik rivers. She has a decade of experience managing programs for different nonprofit organizations focused on sustainable resource development and environmental and human health. Frances also ran a small business selling Bristol Bay salmon in her community.  Frances started working for BBRSDA in 2020, she manages BBRSDA's quality, outreach and sustainability programs. (LinkedIn

Program Manager
frances@bbrsda.com

 Aubrey McNeil

As a devoted marketer, Aubrey manages and implements all Marketing Program initiatives and asset creation to enhance the Bristol Bay Sockeye brand. Previously, she served as Marketing Manager and Brand Strategist for two Direct Marketer businesses in the Bristol Bay fishery. With over 6 years of product marketing experience, a passion for outdoor sustainability, and meaningful ties to the fishery, Aubrey is an enthusiastic supporter of Bristol Bay, the dedication of its people, and the amazing story of our salmon. (LinkedIn)

Marketing and Creative Manager
aubrey@bbrsda.com


BBRSDA staff at PME 2023: Lilani, Becky, Frances, & Aubrey